creative strategy
creative strategy
we develop an aesthetically and thematically cohesive story for a client’s visual brand, using in-house production and strategically commissioned collaborators for execution.
Black Thought: Streams of Thought, Vol. 2
identified and commissioned photographer Joshua Woods for press images, wearing Off—White runway
organized and moderated conversation between Leslie Hewitt and Black Thought at Museum of Modern Art (MoMA) in New York
identified and commissioned cover art from visual artist Leslie Hewitt for Streams of Thought Vol. 2
Commissioned video for lead single, “Conception”
identified and commissioned photographer Joshua Woods for press images, wearing Off—White runway
Commissioned and executive produced short series around collaboration between Salaam Remi and Tarik Trotter
Black Thought: Streams of Thought, Vol. 1
identified and commissioned photographer Dario Calmese to shoot promo + press images for album campaign
developed website for Streams of Thought release
identified and managed relationship with visual artist Rashid Johnson and his gallery to license artwork image for cover, Streams of Thought Vol. 1
social media strategy and asset creation for launch preparation
identified and commissioned photographer Dario Calmese to shoot promo + press images for album campaign
developed, produced, and distributed merch for Streams of Thought Vol 1